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Cream and White Clothes
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We're more than sustainable,
We're Regenerative Fashion

By keeping clothing out of landfill and giving it new life, we

 

avoid 70% emissions by not using new materials

avoid 85% water usage as compared to new cotton

give nature the space it needs to regenerate itself 

​Every second on this planet, the equivalent of a garbage truck full of clothing and textiles is landfilled or burned, according to the Ellen MacArthur Foundation's 2017 report, "A New Textiles Economy: Redesigning Fashion's Future." 

 

We are a California Social Purpose Corporation with the goal of tackling the dual problems of post-consumer clothing and textile waste, as well as over-consumption of natural resources by the fashion industry. 

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Our Mission is to make it easy for individuals, communities and organizations to participate in a Circular Fashion system that's Regenerative for your self, your style, and the environment.

We make new products out of old textiles - leaving natural resources to nature
We upcycle old clothes into new clothes so they can be loved for longer and stay out of landfill!

Our Commitment:

We try our best to be a Zero Waste company.  Every fabric scrap is used and single-use packaging is eliminated.

Every textile we use is recovered from the waste stream. 

Every product is made locally in Los Angeles to reduce carbon emissions and support local economies. 

We don't outsource anything to low-wage, assembly-line factories.

We only print on 100% recycled paper, and ensure promotional printouts are reusable.

All mailers are made from durable recycled materials and single-use mailers can be composted or recycled.  

We educate our audience on steps they can take that have positive environmental impacts.  

We do not practice "business as usual."  We question everything to reduce waste, increase efficiency and help the planet!

Our Team
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Karri Ann Frerichs
CEO and Founder
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Jay Hyuhn
Creative Director of Branding, Media
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Kavita Mishra
Director of Business Development

Business Updates

Updates
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